visualcomposer domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /var/www/vhosts/biphoo.com/httpdocs/bms/wp-includes/functions.php on line 6170specia domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /var/www/vhosts/biphoo.com/httpdocs/bms/wp-includes/functions.php on line 6170Google\u00a0announced\u00a0they will begin charging for searchers clicking on the directions of the\u00a0location extensions\u00a0found on some Ad Words ads.\u00a0<\/span>Location extensions add an address and phone number to your Google Ad Words ads. In\u00a0the past, clicking on a phone number via your Internet Marketing Services<\/strong><\/a> or clicking on an address to bring up directions to the advertiser cost that advertiser nothing. Yes, clicking on the phone number was one thing Google eventually started charging for but not for driving directions. That is changing Local Digital Marketing Service Company.<\/span><\/p>\n Google said they will \u201cbegin to charge for clicks on directions in the same manner as clicks on your ad\u2019s headline or phone number.\u201d Google then warned advertisers that if they are using local Internet Marketing Consultants<\/strong> and you do not want to be charged for clicks on driving directions, remove the location extensions. They also warned, \u201cif your campaign has a high number of these clicks, this indicates that your customers are interacting with your ads to get directions to your business.\u201d<\/span><\/p>\n Where will I see performance metrics for clicks on directions? You can see the number of clicks on directions in the same place as your other click metrics. You can review the performance of these clicks to determine if they\u2019re helping you meet your marketing goals.How will directions appear in ads on desktop and mobile devices?<\/span><\/p>\n [button url=”https:\/\/www.biphoo.com\/bms\/digital-marketing-packages” target=”_blank” color=”green” size=”High” border=”false” icon=”” btn_content=”Digital Marketing Service Packages”]<\/span><\/strong><\/span><\/p>\n For AdWords campaigns with location extensions enabled, a \u201cDirections\u201d link will be eligible to appear in your ads and sponsored Google Maps info windows on desktops.On mobile search ads, a \u201cGet directions using Google Maps<\/strong>?\u201d pop-up will appear when the user clicks on the expandable map. Clicking on \u201cOK\u201d in the pop-up allows users to get directions to your business. Where can I see the past performance of clicks on directions? For a report, select the Free clicks view within the Dimensions tab of your AdWords account.<\/span><\/p>\n If you don\u2019t see the Dimensions tab in your account, click on the arrow button next to the existing tabs above your performance table, and select it in the dropdown menu.I don\u2019t want to pay for clicks on directions. How can I opt out? You can do this by removing the location extensions associated with your campaign. However, location extensions provide valuable information to Digital Marketing Service Packages<\/strong><\/a> about your business, so we encourage you to carefully analyze your campaign performance before doing so.<\/span><\/p>\n [vc_row][vc_column][maxtitle maxtitle_color=”#81d742″ maxtitle_content=”REQUEST A FREE QUOTE”][\/vc_column][\/vc_row][vc_row][vc_column]\n <\/p> Here is some Q&A on these changes from Google:<\/span><\/strong><\/span><\/h3>\n
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