{"id":60231,"date":"2018-03-07T06:23:29","date_gmt":"2018-03-07T06:23:29","guid":{"rendered":"https:\/\/www.biphoo.com\/bipnews\/?p=60231"},"modified":"2018-03-07T06:23:29","modified_gmt":"2018-03-07T06:23:29","slug":"iphone-x-report-reveals-apples-expensive-secret","status":"publish","type":"post","link":"https:\/\/www.biphoo.com\/bipnews\/technology\/iphone-x-report-reveals-apples-expensive-secret.html","title":{"rendered":"iPhone X Report Reveals Apple&#8217;s Expensive Secret"},"content":{"rendered":"<h2 style=\"text-align: justify\"><span style=\"font-size: 18pt\"><strong><span style=\"font-family: Arial, Helvetica, sans-serif;color: #000000\">iPhone X Report Reveals Apple&#8217;s Expensive Secret<\/span><\/strong><\/span><\/h2>\n<p style=\"text-align: justify\"><span style=\"font-size: 14pt;font-family: Arial, Helvetica, sans-serif;color: #000000\">Do you own an iPhone? Do you want to upgrade to the iPhone X? Will you upgrade to the iPhone X? It turns out this last question is revealing a secret Apple AAPL -0.1% would prefer you didn&#8217;t know&#8230;<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-size: 14pt;font-family: Arial, Helvetica, sans-serif;color: #000000\">Apple 3.0 has obtained new research from respected Piper Jaffray analyst Michael Olson, which reveals perhaps the biggest mistake of the iPhone X: Apple overpriced it.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-size: 14pt;font-family: Arial, Helvetica, sans-serif;color: #000000\">In a survey of 1,500 iPhone owners, Olson discovered a whopping 31% stated they would not be upgrading to the iPhone X because \u201cit\u2019s too expensive\u201d. I\u2019ve seen similar figures thrown at Apple before, but they have always been from a random cross-section of the public. iPhone owners, by definition, have always been prepared to pay more. But apparently not anymore.<\/span><\/p>\n<p style=\"text-align: justify\">\n<span style=\"font-size: 14pt;font-family: Arial, Helvetica, sans-serif;color: #000000\">That said, I think this is only half the puzzle. Why? Because it is only a part of a bigger picture of great expense.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-size: 14pt;font-family: Arial, Helvetica, sans-serif;color: #000000\">Yes, the iPhone X costs $999 (64GB) or $1,149 (256GB) and that is before tax. But the problem is how Apple has priced everything around the iPhone X. Frankly it\u2019s absurd and it starts in the box. There is no fast charger and no compatible fast charge cable (which isn\u2019t even included when you buy the fast charger), Apple\u2019s iPhone X cases start at $40 and go up to $100 and you\u2019ll need one because official repair charges for extortionate.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-size: 14pt;font-family: Arial, Helvetica, sans-serif;color: #000000\">For example, replacing cracked rear glass costs $550. That\u2019s not a typo. The rear glass on a Galaxy S8? $20.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-size: 14pt;font-family: Arial, Helvetica, sans-serif;color: #000000\">If you want to protect against huge repair bills you can get AppleCare+, but that\u2019s $199 and you still have to pay the first $100 if you break the rear glass so that\u2019s $300. None of this includes wireless charging pads (fast Apple \u2018AirPower\u2019 charging will arrive \u201csoon\u201d) or the cost of AirPods ($160), which is the entry-level price for the quick pairing enabled by Apple\u2019s proprietary W1 chip &#8211; something the company hasn\u2019t licensed to any rival earphone\/headphone makers.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-size: 14pt;font-family: Arial, Helvetica, sans-serif;color: #000000\">Add a second fast (wired) charger for your office, you\u2019re looking at a total outlay of circa $1,500 for the entry-level iPhone X &#8211; before tax and before drops. Go for the 256GB model, add an AirPower wireless charger and this figure creeps closer to $1,800.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-size: 14pt;font-family: Arial, Helvetica, sans-serif;color: #000000\">Furthermore, Olson delivers a one-two punch with the second part of his poll: 44% of iPhone owners say they won\u2019t upgrade to an iPhone X because \u201cmy iPhone works fine\u201d. And what was Apple backed into a corner to do earlier this year? Sell iPhone replacement batteries for just $29 (including fitting). Something the company acknowledges not only restores the original battery life, but the original performance as well.<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-size: 14pt;font-family: Arial, Helvetica, sans-serif;color: #000000\">Olson concludes that Apple must spread price points for the iPhone X with at least three new models this year. If not \u201cthere\u2019s going to be hell to pay\u201d&#8230;<\/span><\/p>\n<p><span style=\"font-size: 8pt\">Source:-https:\/\/www.forbes.com\/sites\/gordonkelly\/2018\/03\/06\/apple-iphone-x-price-cost-upgrade-iphone-x-plus-new-iphone\/#4aecb7346f66<\/span><\/p>\n<div class=\"fb-background-color\">\n\t\t\t  <div \n\t\t\t  \tclass = \"fb-comments\" \n\t\t\t  \tdata-href = \"https:\/\/www.biphoo.com\/bipnews\/technology\/iphone-x-report-reveals-apples-expensive-secret.html\"\n\t\t\t  \tdata-numposts = \"10\"\n\t\t\t  \tdata-lazy = \"true\"\n\t\t\t\tdata-colorscheme = \"light\"\n\t\t\t\tdata-order-by = \"social\"\n\t\t\t\tdata-mobile=true>\n\t\t\t  <\/div><\/div>\n\t\t  <style>\n\t\t    .fb-background-color {\n\t\t\t\tbackground: #ffffff !important;\n\t\t\t}\n\t\t\t.fb_iframe_widget_fluid_desktop iframe {\n\t\t\t    width: 630px !important;\n\t\t\t}\n\t\t  <\/style>\n\t\t  ","protected":false},"excerpt":{"rendered":"<p>iPhone X Report Reveals Apple&#8217;s Expensive Secret Do you own an iPhone? Do you want to upgrade to the iPhone X? Will you upgrade to the iPhone X? It turns out this last question is revealing a secret Apple AAPL -0.1% would prefer you didn&#8217;t know&#8230; Apple 3.0 has obtained [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":60241,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[123560],"class_list":["post-60231","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","tag-iphone-x-report-reveals-apples-expensive-secret"],"_links":{"self":[{"href":"https:\/\/www.biphoo.com\/bipnews\/wp-json\/wp\/v2\/posts\/60231","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.biphoo.com\/bipnews\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.biphoo.com\/bipnews\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.biphoo.com\/bipnews\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.biphoo.com\/bipnews\/wp-json\/wp\/v2\/comments?post=60231"}],"version-history":[{"count":0,"href":"https:\/\/www.biphoo.com\/bipnews\/wp-json\/wp\/v2\/posts\/60231\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.biphoo.com\/bipnews\/wp-json\/wp\/v2\/media\/60241"}],"wp:attachment":[{"href":"https:\/\/www.biphoo.com\/bipnews\/wp-json\/wp\/v2\/media?parent=60231"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.biphoo.com\/bipnews\/wp-json\/wp\/v2\/categories?post=60231"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.biphoo.com\/bipnews\/wp-json\/wp\/v2\/tags?post=60231"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}