{"id":22158,"date":"2017-02-14T12:20:52","date_gmt":"2017-02-14T12:20:52","guid":{"rendered":"http:\/\/www.biphoo.com\/bipnews\/?p=22158"},"modified":"2017-02-14T12:21:19","modified_gmt":"2017-02-14T12:21:19","slug":"apple-shows-off-portrait-mode-in-two-new-iphone-7-plus-commercials","status":"publish","type":"post","link":"https:\/\/www.biphoo.com\/bipnews\/technology\/mobile\/apple-shows-off-portrait-mode-in-two-new-iphone-7-plus-commercials.html","title":{"rendered":"Apple shows off Portrait Mode in two new iPhone 7 Plus commercials"},"content":{"rendered":"<h2 style=\"text-align: justify;\">\n\t<span style=\"font-size:22px;\"><strong><span style=\"font-family:arial,helvetica,sans-serif;\">Apple shows off Portrait Mode in two new iPhone 7 Plus commercials<\/span><\/strong><\/span><br \/>\n<\/h2>\n<p style=\"text-align: justify;\">\n\t<span style=\"font-size:18px;\"><span style=\"font-family:arial,helvetica,sans-serif;\"><strong>Apple shows off Portrait Mode in two new iPhone 7 Plus commercials:- <\/strong>If there was any question over what feature Apple considers to be the selling point of the iPhone 7 Plus, I think we can all agree that it has been answered. On Monday, Apple shared two new short spots for the over-sized smartphone highlighting the exclusive Portrait Mode that doesn&rsquo;t appear on the smaller iPhone 7. It&rsquo;s not the first time that Apple has focused on the feature in an ad, and it probably won&rsquo;t be the last.<\/span><\/span>\n<\/p>\n<p style=\"text-align: justify;\">\n\t<span style=\"font-size:18px;\"><span style=\"font-family:arial,helvetica,sans-serif;\">While the last commercial was lengthy and story-driven, the two new ads are much shorter and to the point. The first, titled &ldquo;Soul Mate,&rdquo; shows the difference between a standard photo of a dog and photo of a dog taken with Portrait Mode on the iPhone 7 Plus. So while the first photo is a photo of a &ldquo;house mate,&rdquo; the Portrait Mode photo is the photo of a &ldquo;soul mate,&rdquo; according to Apple:<\/span><\/span>\n<\/p>\n<p style=\"text-align: justify;\">\n\t<span style=\"font-size:18px;\"><span style=\"font-family:arial,helvetica,sans-serif;\">The second ad, &ldquo;Creek,&rdquo; is set up the same way, where &ldquo;a photo of your kid in a creek becomes a portrait of youth in nature.&rdquo; Sure, the first photo is fine, but the second could be considered &ldquo;fine art,&rdquo; in Apple&rsquo;s eyes:<\/span><\/span>\n<\/p>\n<p style=\"text-align: justify;\">\n\t<span style=\"font-size:18px;\"><span style=\"font-family:arial,helvetica,sans-serif;\">I&rsquo;m going to give Apple the benefit of the doubt here and infer that the tone of these ads is meant to be somewhat tongue-in-cheek. Obviously adding a depth effect to a photo doesn&rsquo;t magically turn it into a work of art, but there&rsquo;s no denying that people go crazy over that out-of-focus blur behind the subject of a photo.<\/span><\/span>\n<\/p>\n<p style=\"text-align: justify;\">\n\t<span style=\"font-size:12px;\"><span style=\"font-family:arial,helvetica,sans-serif;\">Source:-&nbsp;http:\/\/bgr.com\/2017\/02\/13\/iphone-7-plus-portrait-mode-ads\/<\/span><\/span><\/p>\n<div class=\"fb-background-color\">\n\t\t\t  <div \n\t\t\t  \tclass = \"fb-comments\" \n\t\t\t  \tdata-href = \"https:\/\/www.biphoo.com\/bipnews\/technology\/mobile\/apple-shows-off-portrait-mode-in-two-new-iphone-7-plus-commercials.html\"\n\t\t\t  \tdata-numposts = \"10\"\n\t\t\t  \tdata-lazy = \"true\"\n\t\t\t\tdata-colorscheme = \"light\"\n\t\t\t\tdata-order-by = \"social\"\n\t\t\t\tdata-mobile=true>\n\t\t\t  <\/div><\/div>\n\t\t  <style>\n\t\t    .fb-background-color {\n\t\t\t\tbackground: #ffffff !important;\n\t\t\t}\n\t\t\t.fb_iframe_widget_fluid_desktop iframe {\n\t\t\t    width: 630px !important;\n\t\t\t}\n\t\t  <\/style>\n\t\t  ","protected":false},"excerpt":{"rendered":"<p>Apple shows off Portrait Mode in two new iPhone 7 Plus commercials Apple shows off Portrait Mode in two new iPhone 7 Plus commercials:- If there was any question over what feature Apple considers to be the selling point of the iPhone 7 Plus, I think we can all agree [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":22165,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[976],"tags":[469,13668,699,6428,3242,1493],"class_list":["post-22158","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobile","tag-apple","tag-apple-shows-off-portrait-mode-in-two-new-iphone-7-plus-commercials","tag-breaking-news","tag-iphone-7-plus","tag-latest-news","tag-mobile"],"_links":{"self":[{"href":"https:\/\/www.biphoo.com\/bipnews\/wp-json\/wp\/v2\/posts\/22158","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.biphoo.com\/bipnews\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.biphoo.com\/bipnews\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.biphoo.com\/bipnews\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.biphoo.com\/bipnews\/wp-json\/wp\/v2\/comments?post=22158"}],"version-history":[{"count":0,"href":"https:\/\/www.biphoo.com\/bipnews\/wp-json\/wp\/v2\/posts\/22158\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.biphoo.com\/bipnews\/wp-json\/wp\/v2\/media\/22165"}],"wp:attachment":[{"href":"https:\/\/www.biphoo.com\/bipnews\/wp-json\/wp\/v2\/media?parent=22158"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.biphoo.com\/bipnews\/wp-json\/wp\/v2\/categories?post=22158"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.biphoo.com\/bipnews\/wp-json\/wp\/v2\/tags?post=22158"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}